noun

• 1A person or thing that influences another.

  ‘he was a champion of the arts and a huge influencer of taste’

  More example sentences

  • ‘genetic factors are key influencers of your metabolic rate’
  • ‘Frank's been a teacher and cultural influencer for years’
  • ‘Don't forget about influencers like family members or spouses.’
  • ‘He's more like a back-room influencer: his work inspires dozens of other innovators who absorb the idea.’
  • ‘On the earnings front, the biggest influencer for banks is the quality of their loan books.’
  • ‘They're all effects of what may well prove to be the biggest influencer of global events in 2011: the spike in the price of food.’
  • ‘I had begun by looking at some key 18th- and 19th-century female influencers.’
  • ‘The project found that friends and teachers were rated as being greater influencers than celebrities.’
  • ‘Impact on the community and the environment are key influencers of future sustainability.’
  • ‘The attitude of large influencers like Microsoft and Intel will also play a part.’
  • ‘I could be one of the many influencers of that writer, but my guess is that they are in their 20s now and will have a voice all their own.’
  • ‘The chairman is the real influencer : he can choose from the pool of internal talent available.’
  • ‘Situations are strong influencers of personality.’

  1. 1.1Marketing A person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media.
     ‘influencers can add serious credibility to your brand’
     More example sentences

     • ‘Instead of influencers, celebrities, or high-flying athletes, this challenge is for real people, based on real members, and their stories.’
     • ‘This shot is one of the first I posted that made me some money as an influencer.’
     • ‘If an influencer is connected to a brand through an agency there is usually a written contract in place.’
     • ‘The likelihood of an influencer having thousands of followers with few posts and unengaging content is slim.’
     • ‘The new product features a handy sponge type applicator and is already becoming a firm favourite with the online beauty influencer crowd/’
     • ‘Both sites have been courting influencers to create more video content with new features and sponsorship models.’
     • ‘You can make some great connections by inviting influencers to come on your podcast.’
     • ‘The fanfare was the result of his new-found fame on the social media influencer scene.’
     • ‘To find the right influencers, you can search based on all kinds of useful filters, including their followers and the influencers' demographics.’
     • ‘There are dozens of data points you can analyze if you want to roll out the most effective, creative, and successful influencer marketing campaigns.’
     • ‘There are some very useful tools that influencers use in order to grow your Instagram account faster.’
     • ‘The influencers will be from the beauty, wellness, and fitness categories.’
     • ‘The social media site wants to optimize how brands connect with influencers.’