adjective

• 1(of a product, idea, etc.) featuring new methods; advanced and original.

  ‘innovative designs’

  More example sentences

  • ‘innovative ways to help unemployed people’
  • ‘But he said the firm's success was as much due to its approach as its innovative product.’
  • ‘I am used to selling new and innovative products to business customers and consumers.’
  • ‘Their success is based on innovative products and the confidence to break the rules.’
  • ‘That's the kind of innovative design feature which we pay good money for.’
  • ‘The first category is for those with an innovative idea for a business offering a new product or service.’
  • ‘All through the ages it has absorbed in itself new cultures and innovative thoughts.’
  • ‘Only an experimental version was produced, no further work being done on this innovative idea.’
  • ‘By October, a media agency had won a prestigious Australian media award for this innovative concept.’
  • ‘It consistently comes up with innovative concepts and hires knowledgeable experts.’
  • ‘The team had a great time working on the brand with all the vibrant and innovative ideas and colours.’
  • ‘This year the ladies have hit on a very innovative idea for their summer outing.’
  • ‘It should be open to innovative ideas and must be able to deal with urban reform issues from time to time.’
  • ‘Clever categorisation, creative displays and innovative product offers gave them the edge.’
  • ‘If Yorkshire can't give it to them, they will go elsewhere, no matter how innovative our products.’
  • ‘Secondly, innovative methods should be adopted to reduce the traffic on the roads.’
  • ‘I am not sure which distinct and innovative features they are referencing.’
  • ‘We need to test those methods and develop more innovative methods for doing that.’
  • ‘So he set up a company to create branded innovative dairy products, with his friend Jamie.’
  • ‘I would recommend you consider getting in on the ground level of this innovative venture.’
  • ‘At the time, his works were considered both ultra modern and innovative.’

  Synonyms

  innovative, advanced, innovatory, original, experimental, inventive, ahead of the times, new, forward-looking, futuristic, modern, ultra-modern, state-of-the-art, trendsetting, pioneering, progressive, groundbreaking, trailblazing, revolutionary

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  1. 1.1(of a person) introducing new ideas; original and creative in thinking.
     ‘writers who are now viewed as innovative’
     More example sentences

     • ‘They were innovative at the time and a lot of people warned me that the idea would not work.’
     • ‘A great shame, because he was very innovative, but yeah, we think he's lost it now.’
     • ‘For example, they have a great love for all forms of new technology and they are innovative.’
     • ‘I think that the more secular a society is, the more moral, creative and innovative it is.’
     • ‘She said the council had always tried to be creative and innovative with its school meals.’
     • ‘The Clash were innovative, radical and helped drive a change in music that was ground-breaking.’
     • ‘This is an organisation that offers grants to innovative people and institutions worldwide.’
     Synonyms

     original, innovatory, innovational, new, novel, fresh, unconventional, unorthodox, off-centre, unusual, unfamiliar, unprecedented, avant-garde, experimental, inventive, ingenious

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