Meaning of virtue signalling in English:

virtue signalling


(US virtue signaling)
mass noun derogatory
  • The public expression of opinions or sentiments intended to demonstrate one's good character or social conscience or the moral correctness of one's position on a particular issue.

    • ‘it's noticeable how often virtue signalling consists of saying you hate things’
    • ‘standing on the sidelines saying how awful the situation is does nothing except massage your ego by virtue signalling’