Used to refer to something much sought after but impossible to attain.
‘the long-lost loving parent who waits at the end of every unhappy child's rainbow’
‘We'll never find happiness by looking for it, any more than we'll find the crock of gold at the end of the rainbow by looking for it.’
‘Yet, they continue on with a program they might not enjoy, burnt out and stressed, because they see a light at the end of the rainbow that might not exist, but is still worth attempting to reach.’
‘The slip of paper inside the fortune cookie I got to choose on Thursday night read: ‘You will soon find the pot of gold at the end of the rainbow.’’
‘Then I grew up and realized that not much has changed, only that now you're promised gold at the end of the rainbow if you work hard enough.’
‘They are still desperately chasing the feature film at the end of the rainbow.’
‘So one of the first things I had to deal with in coming here was the dot-com view of just doing an IPO and quickly seeing a big payday at the end of the rainbow.’
‘You could lose $100 million today because at the end of the rainbow, you were going to make a trillion.’
‘Then along came the high-technology stocks with their promise of gold at the end of the rainbow and pharmaceutical shares were cast aside like a pair of old boots.’
‘Competitive balance is a worthy aim, but it may be a mere illusion, the pot of gold at the end of the rainbow.’
‘Urban life is not a pot of gold at the end of the rainbow for those who migrate.’
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